Our Mission
Asphalt Skate Magazine was born out of a hole in the aggressive inline skate media marketplace. There are podcasts, YouTube accounts, a couple of quarterly print issues, and other social media accounts that post everything from nostalgia-laden clips and photos from old videos and magazines from years past to curated new clips from skaters all over the world at all skill levels. All are welcomed and serve their purpose, however, the industry has been missing the written word more than ever. The [legacy] media on the whole embraced “pivot to video” back in the early 10s and it actually did a lot of harm to a lot of institutional publications. This is not a recrimination of that era but rather the impetus to return to short, medium, and the occasional long-form pieces of written content that has been missing for a long while.
The purpose of this venture is to offer written commentary on the broader culture of rollerblading, specifically focusing on the sub-genre of aggressive inline skating. Culture is a broad term but Asphalt loosely defines it as the skaters, the videos, photos, etc. along with the parts of pop-culture that often intersects with our industry. Music, fashion, technology, and more are all intertwined with our skate culture whether we realize it or not. Shifts in what the general public are into often does creep into skating; though one could offer the opinion that skate culture is often at the left end of the bell-curve when it comes to the popular culture trends.
Asphalt Skate Magazine aspires to write about and break down events, seminal video parts, and more along with being photo driven like a traditional print magazine. This publication, ideally, would love to become the “paper of record” for skating, similar to Daily Bread in years past. That said, there will not be any focus on nostalgia unless it is to educate or relate to a current trend or piece of media. Asphalt looks to be present and future focused with the goal to bring the culture to the readers.
So get on out there, snap some photos, skate with the homies, and overall have some fun; it’s the reason anyone commits to this lifestyle, anyway.
- EIC, Jeremy Troia